
From Athlete to Coach

My journey through endurance racing has taught me the importance of consistency, preparation and balancing training with everyday life.
What started as a passion for triathlon developed into a desire to help others achieve their own ambitions and DinoMite Endurance Coaching was born.
Coaching Qualifications
Combining recognised coaching qualifications with real-world endurance experience.
British Triathlon Personal Coach
Certified IRONMAN Coach
80/20 Endurance Certified Coach
Level 4 Sports Nutritionist
Level 2 Gym Instructor
Level 2 TrainingPeaks Accredited

I am very passionate and knowledgeable about all things triathlon, and as a data analyst at heart, there is nothing I love more than reviewing data and metrics within TrainingPeaks.
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The knowledge I have developed over the years through my own training and racing has been incredibly successful. Over time, friends began noticing these results and asking me for help with their own endurance challenges and goals. Seeing them succeed motivated me to turn my passion into a business, leading me to found DinoMite Endurance Coaching to coach, support, and motivate other athletes.
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This further led me to create the DinoMite Endurance Team so athletes can race under our official banner and gear up in our custom team kit.
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We operate as a true family. Through our active team WhatsApp group, our athletes are constantly connected: sharing advice, arranging meetups, celebrating wins, or just chatting about life outside of sport. We support each other through every high and low of training. To ensure everyone feels fully supported, we also have a dedicated female only group chat, giving our female athletes a private, comfortable space to connect, share advice, and coordinate training together.
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So, whether you are just starting out on your triathlon journey, a competitive triathlete looking to step up to long-distance events, or aiming to qualify to represent your country, I can provide a bespoke plan to fit seamlessly around your lifestyle.
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If you have any questions about my methods, or would like to schedule a consultation, please get in touch today.
My racing experience

I'm not just a coach, I'm an age group triathlete who understands what it's like to prepare for and compete in endurance events.
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Since 2017, I've raced 17 Ironman events, qualified for the Ironman World Championships three times and achieved my first Ironman podium at Cozumel in 2022, finishing second.
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I've also coached myself through that journey since 2021 using the 80/20 Endurance methodology and seeing first hand how structured, consistent training can improve performance.
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But it's not just about the race results.
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I've experienced the early mornings, the long training weekends, the setbacks and the challenge of balancing training with everyday life.
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My coaching qualifications provide the knowledge and understanding behind effective training. My own racing experience helps me apply that knowledge in the real world.
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When I coach an athlete, I bring both.

My Coaching Philosophy
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The five Ps behind everything I do.
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I promise as a coach to act with integrity. To be honest, sincere and honourable in my relationships with athletes and others alike, following the British Triathlon's Code of Ethics and Conduct at all times.
All DinoMite Endurance Coaching athletes are to show respect for others. Poor sportsmanship or disrespecting others will not be tolerated.
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As a coach, I am extremely passionate about endurance sports. Part of my purpose is to help you find your passion and drive to achieve your goals. This includes support with the mental aspects of training and racing.
As we enter a partnership, I will commit myself to you as your coach, and trust that you will do the same for me as an athlete. The foundations of trust must be earned, and our relationship will only succeed if both athlete and coach are prepared to trust each other and the process.
I believe that every athlete is an individual and I will work with you to provide a personal training programme that works specifically for you and fits into your life, not the other way around.
I will share my own experience of years of training, following training plans and racing to assist you whether you are looking to get started in triathlon, improve an existing performance or race, to move up distances or aim for a championship event or GB qualification. As part of every plan, we will set goals that are challenging, yet appropriate for every athlete in their chosen sport.

